Increasing Your Digital Visibility: How to Use LinkedIn as a Researcher of Bremen University

Increasing Your Digital Visibility: How to Use LinkedIn as a Researcher of Bremen University

This webinar introduces you to KOMMA, the team that runs Bremen University’s social media profiles alongside other forms of (digital) communication. Learn how to use social media to highlight your research, and to develop your profile, as well as to connect it to the University. During the session, we will address the following questions:

• What is a social media algorithm and how does it work? What should I talk about on LinkedIn? Why do some posts perform well and others seem to disappear? How can I encourage people to comment on my posts?
• What does the university do on social media and how can I collaborate?
• What does the university offer to improve my digital visibility?
• What do I need to know about copyright, AI, corporate design, etc.?