Professorship for Technology and Innovation

Tobias R?th and Lorena Zurilov are represented at the 32nd Innovation and Product Development Conference (IPDMC) in Porto, Portugal. 

The contributions

• Impact of Employee Commitment on Use Intensity and Creative Use of Digital Technologies in NPD
• Agility: Integrative review, framework, and…

Since January 2025, Tobias R?th has been a member of the Editorial Review Board of the Journal of Product Innovation Management (VHB= A, IF= 9.885) and serves as an Associate Editor at Management Review Quarterly (VHB = A) 

Together with Patrick Spieth und  Pascal Breitenmoser Tobias R?th has published the article

"Business model innovation: Integrative review, framework, and agenda for future innovation management research"

in the Journal of Product Innovation Management.

At the invitation of the CDU Economic Council (Wirtschaftsrat der CDU e.V.) in Bremen, Tobias R?th attended the State Commission on Labor Market and Location Policy at the premises of Thermo Fisher Scientific.

A particular highlight of the event was a factory tour of Thermo Fisher Scientific led by…

Together with Fiona Schweitzer, Julian Birkinshaw and Gloria Barczak, Tobias R?th has published the Special Issue

?Playing the political game of innovation“ im Journal of Product Innovation Management 

(VHB= A, IF= 9.885).

The paper

"Navigating Paradoxes: Investigating the Interface of Conventional and Agile New Product Development"

was accepted for the SMS 44th Annual Conference.

The paper

?The Interplay between cognitive and emotional Framing in gaining Support for AI-based Innovations - A Meta-Analysis of Adaptability in Innovation Management“

was accepted for the 84th Annual Conference of the Academy of Management.