News

Gastvortrag von Till Tietje, Head of E-Commerce Sales bei fritz-kola, am 11.12.

On December 10, 2024, from 4:00 to 5:00 PM, Sven Hartlieb, Professor of Auditing at the University of Innsbruck, will present a lecture titled “Spillover Effects of Joint Financial Statement Audit and Sustainability Assurance: Insights on Audit Efficiency” as part of the Accounting & Finance…

Experteninterview zu den dahinter liegenden Mechanismen von Black Friday Prof. Klein im Radio

Dr. Anna Sophie Hollstein, Dr. Michael Schade, Prof. Christoph Burmann (alle markstones Institute) und Prof. Christopher Kanitz (University of Applied Sciences Upper Austria) haben einen wissenschaftlichen Beitrag mit dem Titel ?Identification as a Sword in the War for Talent: Understanding…

Am 29. Oktober 2024 von 16:00 bis 17:00 Uhr wird Yilong Xu, Assistant Professor of Finance an der Utrecht University, einen Vortrag zum Thema ?Higher order risk preferences and economic decisions” im Rahmen des Accounting & Finance Research Seminars halten. Der Vortrag findet im WiWi1-Geb?ude Raum…

Welcome to the Faculty of Business Studies and Economics!

Perhaps you have already visited our homepage and the UNI-Start-Portal to get a first insight into your study program? In addition, you can find the schedule of the O-Woche (orientation week) of our faculty for our programs in Business…

For the show “Too good to be true?! “The scam with influencers” of NDR2, Prof. Klein was interviewed as an expert on influencer marketing. You can listen to the full piece here: https://www.ndr.de/ndr2/sendungen/ndr2spezial/NDR-2-Spezial-Das-Thema,sendung1471068.html

The article “Driving Mobile App User Engagement Through Gamification” by Jens Paschmann, Hernán A. Bruno, Franziska V?lckner, Harald van Heerde and Kristina Klein can now be found online at the Journal of Marketing Research (VHB A+) . The article focuses on the question to which extent gamification…

In the winter semester 2024/2025, the "Accounting & Finance Research Seminar" will host international researchers at our faculty. This offers a unique opportunity to find out about their latest research and engage in personal discussions. Afterwards, there will be the opportunity for a personal…

In der Sendung von butenunbinnen war das markstones Institut gleich mit zwei Beitr?gen vertreten. Zum Einen waren die Studierenden von Professor Christoph Burmann mit ihrer Plakatkampagne vertreten und zum anderen informierte Professorin Kristina Klein zu der "Trinkgeldtaste" in der Gastronomie.